NO LABELS

People constantly label each other, and Musa Beer wanted to say something about this. To do so, the brand decided to join LGBTQ+ Queer Lisboa Film Festival and launch a special limited edition beer. One with a peculiarity: all the bottles had pejorative labels meant to be erased when held.

ROLE: CREATIVE DIRECTOR // COPYWRITER

MAIN AWARDS: ADCE BRONZE // CCP GOLD (PORTUGUESE CREATIVES CLUB)